4 Imp
Almost 80% of American consumers shop online. So if you don’t have a business website, or it’s been a while since you worked on it, you might be inadvertently bringing your business down.
While it’s possible to build your own website, this is a job best left to the professionals.
Here are the 4 key steps for building a small business website that’s effective.
1. Find a Hosting Site
Before you can create a website, you need to find a host. Otherwise, you can’t make your site go live.
There are some free hosting sites, but the truth is, they won’t be suitable for businesses. Spend a little bit of money and work with a good web hosting company. They’ll be able to provide ample email slots so when you scale your company, every employee can get a business email address. You might want to check out Elementor, as well.
2. Use a Website Building Platform
If you’re willing to put a little time and effort into learning about website building, then you can lay down the foundations for one.
The best website builder for business is WordPress, which has both free and paid services. Again, it’s recommended that you pay extra, as you’ll have a lot more choices. As a result, you can create an excellent website that stands out against your competition.
The popular site builder can be used to create WordPress websites (including WooCommerce stores), code-free. Elementor offers built-in WordPress hosting, as well, so you can kill two birds with one stone by opting for the platform.
Whichever building platform you choose, you’ll be able to do things like install themes so you don’t have to build completely from scratch. There are also plugins and extensions you should install to make creating pages easier.
3. Make Sure All Information Is Correct
Maybe you pieced together a website years ago when you just started out. Since then, you’ve either moved offices and/or changed your business hours.
There’s nothing more frustrating than looking something up on the internet, trusting that information, then finding out it’s wrong. So make sure you keep your customers happy by checking and updating all information.
While you’re at it, fix spelling and grammar mistakes. Those can come off as unprofessional and/or sloppy.
4. Get Help From Professionals
There’s only so much you can do on your own. The best advice about building a website is to hire some professionals, such as these web designers. Other experts to consider include SEO experts and blog writers.
These people know the best practices and can boost your site from page 5 to page 1 of results. There are many components that help rank a site better, and they’ll know how to tweak both the front and backend of your website to do so. It’ll make it worth every penny you’ve paid them when you see your traffic skyrocket!
Use a Pro When Building a Small Business Website
Building a small business website needs the touch of a professional. When you consider how competitive your industry is, you can’t afford to have a mediocre site. So make the small investment and follow the steps we’ve given you to get the best website for business.
Did you find these tips about building a website useful? Then keep reading our blog page!